Visibly plump and reshape your lips with our long-lasting plumping lip liner. It delivers the cleanest lines and helps minimize feathering while boosting your lip line for a pouty effect. Plus it’s retractable for an always sharp, versatile application. Infused with plumping Ginger, smoothing...

Get a flawless pout with our long-lasting formula for rich pigment in one swipe! Each shade is infused with lip-loving Vitamin E, Mango, Avocado, and Shea Butter for a moisturizing boost + comfy feel. Kiss uncomfy lipstick goodbye with our fan-fave formula that doesn’t...

Our very first transfer-proof lipstick glides on smooth and sets to a matte finish that lasts for 8 hours! Get full coverage in just one swipe with high intensity pigments that wear comfortably all day. Lightweight on the lips, it’s transfer-proof so it looks...

A limited-edition holiday kit featuring our bestselling palette and gel liner!Sorbet Eyeshadow Palette – Create the perfect pink looks with icy pinks and dusty mauves in Matte and Metallic finishes.BFF Crème Gel Liner in Swerve – Make your eyes pop with our creamy, ultra-pigmented...

Get all 8 shades! Fake a fuller-looking pout with our long-lasting lip liner that perfectly defines and visibly plumps for super juicy lips. This velvety tingling formula glides on effortlessly and is infused with Ceramides + Peptides to help plump the look of lips...

A plumping duo for juicy berry lips. So Juicy Plumping Gloss Balm - A 3-in-1 vegan lip balm, gloss + plumper with Ceramides, Peptides and Ginger that feels GOOD – never messy or sticky! So Juicy Plumping Lip Liner - A super creamy, long-lasting...

A super creamy eyeshadow stick to make your eyes pop! Get high impact colour in a single swipe with this innovative, long-lasting formula that glides on effortlessly. This multi-tasking stick can be used as an eyeshadow base, a liner, smoked out – wear it...

Get 10 colourful BFF Crème Gel Liners in one set! Our waterproof gel formula glides on smoothly for flawless application every time. These creamy liners effortlessly set for 18HR wear that won’t budge or fade - perfect for your waterline. Each vibrant shade is...

Our 4-pan cheek palette will become your go-to for everything cheeky! This all-in-one palette features a highlighter, bronzer, and two blushes. Brush on a touch of sunkissed colour with our creamy bronzer, Feisty Much, in light golden brown. Follow with pink-hued blushes, Just Cheeky...

Pink lippies? Say less. This stunning set features a range of 10 iconic pinks for every occasion in flattering Matte, Matte X and Crème finishes. Find your new all-time faves with our long-lasting formula for a pop of rich colour. Each finish is infused...

Our very first transfer-proof lipstick glides on smooth and sets to a matte finish that lasts for 8 hours! Get full coverage in just one swipe with high intensity pigments that wear comfortably all day. Lightweight on the lips, it’s transfer-proof so it looks...

Get all 12 Ultra Blotted Lip shades! Our creamy, comfy medium coverage liquid lipstick dries down to a diffused matte finish for a just blotted look. It’s lightweight to leave lips looking smooth & fresh with the perfect amount of long-lasting soft colour without...

A rich blush that glides on smoothly and leaves cheeks with a natural and healthy flush. This finely-milled formula contains silky powders that adhere to the skin, providing long wear and colour that stays true all day! This soft blush blends evenly and can...

A rich blush that glides on smoothly and leaves cheeks with a natural and healthy flush. This finely-milled formula contains silky powders that adhere to the skin, providing long wear and colour that stays true all day! This soft blush blends evenly and can...

Transform into a Winx fairy with 15 soft pastels + vivid hues in Matte. Metallic, Matte Sparkle, Pearlescent Glitter and Super Shock finishes! Featuring our ultra-pigmented, blendable formula that’s long-lasting & applies evenly. Create super colourful looks with shades inspired by each Winx fairy...

She’s so lucky, she’ll be the star of your makeup collection. This green monochromatic palette features 9 Matte and Metallic shadows in every shade of green you can think of. Featuring our ultra-pigmented, blendable pressed powder formula that’s long-lasting & applies evenly. Bring on...

Exfoliate and condition lips with this red apple-flavored lip scrub for a softer, smoother pout. Superfine Sugar Crystals gently buff lips while Shea Butter, Cupuacu Butter, Sweet Almond Oil and Jojoba Oil lock in moisture. This limited-edition lip scrub comes in a red apple-shaped...

Highlight your best assets exactly where you want it. The softest, 100% vegan bristles buff the perfect amount of product into your skin to create the look you want.

Keep Clear is a concentrated, non-drying tonic that works to gently exfoliate and lift away dead skin + impurities for a clarified, renewed complexion. Formulated with Willow Bark, PHAs, Papaya Enzymes and Witch Hazel which provide strong exfoliating properties. This lightweight toner instantly enhances...

Our creamy, comfy medium coverage liquid lipstick dries down to a diffused matte finish for a just blotted look. It’s lightweight to leave lips looking smooth & fresh with the perfect amount of long-lasting soft colour without flaking! Infused with antioxidant-rich Kakadu Plum &...

Get 3 cool Shadow Stix shades in one set! This super creamy eyeshadow stick glides on smoothly for vibrant looks – just swipe, blend and go. It’s easy to use, ultra-pigmented + long-lasting for high impact colour. Use it as an eyeshadow base, a...

Swipe onto lips for an ultra-soft, cushiony pout. This 100% vegan lip balm formula nourishes for the smoothest, hydrated lips. Formulated with nourishing Mango Butter, softening Shea Butter and moisturizing Jojoba for some TLC. Perfect to relieve dry, chapped lips or before lipstick application,...

Exfoliate lips for a super smooth, kissable pout. This 100% vegan, mess-free formula is made with superfine Sugar Crystals to gently buff & soften lips. Formulated with softening Shea Butter & Cocoa Butter and moisturizing Jojoba. Made with a zesty lime flavor, use to...

A limited-edition Beauty and the Beast duo for lips + cheeks! Break the Spell Lip Duo - Features our full-coverage Lux Lipstick and shimmery Ultra Glossy Lip in warm brown shades inspired by The Beast. Pressed Powder Blush - Add the perfect touch of...

Perfect your pout with this super softening lip treatment in just 5 minutes. Kiss & Tell delivers a burst of instant hydration and nourishment for supple, ultra-kissable lips to prep your pout before lip colour. Formulated with softening Peach Extract, moisturizing Coconut Water and...